New annual visitor record at AC Museoa

New annual visitor record at AC Museoa

The Athletic Club Museum welcomed 161,265 visitors in 2025, consolidating its position as the third most visited museum in Bizkaia

AC Museoa has finished 2025 with a new all-time visitor record. A total of 161,265 people visited the Athletic Club Museum throughout the year, the highest figure since its opening and a milestone that reinforces its status as the third most visited museum in Bizkaia.
 

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This growth is particularly noteworth given the uplift experienced after 2024 Copa del Rey victory, which led to an increase of almost 25% compared to 2023. Far from being a one-off effect, the 2025 figures confirm a solid and sustained upward trend.

What's more, for the first time since AC Museum opened, visitors from outside Spain outnumbered those from Bizkaia, highlighting the Athletic Club's international appeal.

In 2025, 27.44% of all visitors came from Bizkaia, 38.26% from the rest of Spain, and 34.30% from other countries around the world.

These numbers underline AC Museoa’s place as one of Bizkaia’s leading cultural and tourism landmarks, as well as its role as a key space for showcasing Athletic Club's history, values and identity.